About
Founded by women, for women.
Shewa Jay & Hafsah Mohammed, two women with big hearts and curious minds, whose own journeys sparked a new way of exploring the world. What started as a love for travel quickly became something bigger.
Hafsah Mohammed
Co-Founder
Hafsah has always championed experiences that feel real, intentional, loveful, and rooted in connection. Whether capturing moments that resonate or curating spaces where women feel truly seen, she understands that beautiful experiences are more than photos, they're energy, presence, and memory.
Shewa Jay
Co-Founder
Shewa brings the spirit of ease and elegance to every adventure. Her approach to life and travel is feminine, confident, and effortless, a reflection of a world where beauty doesn't shout, it glows. She knows that the best trips are the ones that feel alive with laughter, shared stories, and bonds that last far beyond the itinerary.
Together, they asked a simple question: What if travel wasn't about stress or pressure, but about freedom, intention, and the right company? What if women didn't have to choose between beauty and ease, structure and softness, planning and pleasure?
That question became Friday Away. Not just where you go, but how it feels while you're there. Not just a moment, but a memory, designed with care.